MGT 423: Electronic Business

Course Code
MGT 423
Course Title
MGT 423: Electronic Business
Course Description
The course objective is to provide students with an introduction to e-business and e-commerce from a management perspective. This course is designed to clarify the fundamental principles of e-commerce and describe how it differs from e-business. identify and describe the unique features of e-commerce technology and discuss their business significance. Explain the principals of e-business models and e-business revenue models. Moreover, improve students familiarity e-commerce skills such as management and marketing to successfully operate an online business.
Prerequisites
COM 111: IT Fundamentals & MGT 200: Introduction to Management
Credits
3
Course Type
Theory
Offered
Fall