Bachelor of Mass Communication Integrated Marketing Communications Study Plan

Semester 1
15 CH
Semester 2
15 CH
Semester 3
15 CH
Semester 4
15 CH
Semester 5
18 CH
Semester 6
15 CH
Semester 7
18 CH
Semester 8
15 CH
ENG201
English for the Media
3 CH
ECO101
Principles of Economics
3 CH
PUB404
Public Opinion
3 CH
ENG101
Communication Skills in English
3 CH
ARB301
Arabic Language for the Media
3 CH
ORG403
Regional & International Organizations
3 CH
COM401
Communication Theories
3 CH
ETH301
Media Laws & Ethics
3 CH
RTV101
Introduction to Radio & TV Production
3 CH
KNO103
Knowledge Society
3 CH
GRD202
Digital Photography
3 CH
CUL303
Intercultural Coexistence
3 CH
LIF302
Life Coaching
3 CH
THI304
Critical & Creative Thinking
3 CH
RES401
Research Methods & Techniques
3 CH
GEP
General Education Course
3 CH
PRI101
Introduction to Integrated Marketing Communication
3 CH
GEP
General Education Course
3 CH
GEP
General Education Course
3 CH
GEP
General Education Course
3 CH
HUM203
Human Rights in the Modern Time
3 CH
GEP
General Education Course
3 CH
PSY402
Social Psychology
3 CH
PRI413
Graduation Project in Integrated Marketing Communication
3 CH
GRD101
Introduction to Graphic Design
3 CH
PRI111
Public Relation & Corporate Communication Management
3 CH
PRI212
Corporate Reputation Management
3 CH
PRI311
Design of Corporate Publication & Data
3 CH
GEP
General Education Course
3 CH
PRI312
Digital & Visual Production for PR
3 CH
FUT301
Foresight Future
3 CH
MEL PR1 (2)
Major Elective Courses: Integrated Marketing Communication (2)
3 CH
GEP
General Education Course
3 CH
PRI211
Crisis Communication Management
3 CH
PRI213
Protocol and Etiquette
3 CH
PRI214
Writing for PR & Integrated Communication
3 CH
GEP
General Education Course
3 CH
PRI411
Integrated Marketing Communications Campaigns
3 CH
PRI412
Training in Integrated Marketing Communication
3 CH
MEL PRI (1)
Major Elective Courses: Integrated Marketing Communication (1)
3 CH
GEP
General Education Course
3 CH
GEP
General Education Course
3 CH
Prerequisite